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Every teacher can share ample examples of their students struggling to learn independently. From giving up during an extended piece of writing, to getting stuck and stopping with tricky algebra problems, or forgetting homework and avoiding revision.

A lack of independence is a commonplace issue in education, but less common is an agreed way forward to best address the issue of inadequate independent learning or ‘learned helplessness’.

One issue is that every teacher can have a different idea about independent learning, how to develop it, and what it should look like in their phase or subject. If we can better define the concept – as well as developing a clear mental for model for why it typically goes wrong and fails – we make a key first step to achieving teaching and learning success.

From ‘learned helplessness’ to ‘learned industriousness’

A phase I particularly like, that adds specificity to the concept of independent learning, is what Barbara Oakley described as ‘learned industriousness’. Why do I particularly like this phrase? For one, it challenges the misconception about the innateness of effective independent learning. Even for the pupils who appear most helpless, a sustained approach to teaching strategies to develop independence is workable. With high quality teaching, it can be learned by anyone.

Why are some pupils more seemingly inclined to ‘learned industriousness’? The answers are unsurprising. Teaching, modelling, and practice are key. For pupils who have ‘learned industriousness’ modelled and reinforced outside of the classroom environment, there are likely to be clear gains for classroom tasks over time.

In my new book, ‘Why Learning Fails (And What To Do About It)’, I explore pupils inability to consistently undertake independent learning strategies. A related resource – see below – shares some of the strategies outlined in the book:

‘Independent Learning Strategies’ 

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“I cannot give you the formula for success, but I can give you the formula for failure. It is: Try to please everybody.”
– Herbert Bayard Swope

Implementing SEO strategies help you to rank higher on the search engine’s results page (SERP). This means that when your target customers search for products and services that your industry offers, they are likely to find your website. When you repeatedly appear on the SERP, users become aware of your site and your business. This increases the chances of landing potential customers on your webpages.

SEO is a Cost-Effective Advertising Strategy

One SEO component called off-site SEO ensures that users of external pages or of social media can find your website. Being optimized for SEO increases the site’s potential to draw customers from other platforms other than the search engine. For instance, when you post content and links to your page on Facebook or Twitter, you are able to promote your website and attract more customers. One of the main goals of SEO is to attract the targeted audience through organic searches. The number of visitors to your site influences your sales and subscriptions. It also promotes the marketing of your products and services. Increased inbound traffic is always good for business because it equates to more conversion opportunities.

Some SEO-related tools such as the Google Keyword Planner and Google Analytics provide quantitative data to help you understand your market, analyze the trends, and know your competitors’ standings. It helps you identify popular and valuable keywords so you can decide how to structure or revise your content. It also gives you insights on your market’s behavior such as location, times of activity, frequency of searches, technologies used, product preferences, etc. All these metrics are useful in helping you get to know your audience, their needs, and their expectations.

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Comments (4)

  1. Pablo Villalpando
    December 9, 2019 Reply

    SEO is always changing so leaving the strategy and tactics to Onum has more than paid for itself. We estimate ROI is over 10 to 1 – I can’t say enough about this team.

    • Pablo Villalpando
      December 9, 2019 Reply

      Onum has been extremely consistent and reliable through our entire engagement. Our results speak for themselves.

  2. Pablo Villalpando
    December 9, 2019 Reply

    It also gives you insights on your market’s behavior such as location, times of activity, frequency of searches, technologies used, product preferences, etc.

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